Last updated: [14-7-2026]
This Privacy Policy describes how Kinderly ("the Site", "we", "us", "our") collects, uses, and discloses your personal data when you visit our website, use our services, or make a purchase on kinderly.ch (the "Site"), or when you communicate with us in connection with the Site (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to you as a user of the Services, whether as a customer, site visitor, or other individual whose data we have collected in accordance with this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated version on the Site, update the "Last updated" date, and take any other steps required by applicable law.
Legal basis
Kinderly is operated by Social by Anirbas, based in Switzerland. Your personal data is processed in accordance with the Federal Act on Data Protection (FADP), in its revised version in force since September 1, 2023, and its implementing ordinances.
What personal data we collect
The type of personal data we collect depends on how you interact with our Site and use our Services.
Data you provide directly
• Contact information: name, address, phone number, email address.
• Order information: name, billing address, shipping address, payment confirmation, email, phone.
• Account information: username, password, and other information for account security.
• Browsing and purchase data: items viewed, added to cart, or saved to your account (e.g., loyalty points, reviews, referrals, gift cards).
• Product personalization data: when you order a personalized product (for example, a backpack or a decoration with a name or initials), you voluntarily provide us with the name or initials of the child for whom the product is intended. This data is used exclusively for producing the personalized item and is not used for any other purpose, nor shared with third parties beyond those who physically make or ship the product.
• Customer support data: the information you choose to include when you contact us, for example via a message.
Some features of the Services may require you to provide certain data. You may choose not to provide it, but this may prevent you from using or accessing those features.
Data collected automatically
We automatically collect certain information about your interaction with the Services ("Usage Data") through cookies, pixels, and similar technologies. This may include information about your device, browser, network connection, IP address, and other information about your interaction with the Services.
Data obtained from third parties
We may obtain data about you from vendors and service providers acting on our behalf, including:
• Shopify, the platform that supports us in managing the Site and the Services.
• Our payment service providers, who collect the payment data (e.g., bank details, credit/debit card, billing address) necessary to process payment and fulfill orders.
Any data obtained from third parties will be handled in accordance with this Privacy Policy.
How we use your personal data
• Providing products and services: we use your data to process payments, fulfill orders, send you notifications regarding your account, purchases, returns, or other transactions, create and manage your account, arrange shipping, and manage returns and exchanges.
• Marketing and advertising: we may use your data for marketing and promotional purposes, for example to send you communications via email, SMS, or mail, and to show you advertising on our channels or on other websites.
• Security and fraud prevention: we use your data to detect, investigate, or address fraudulent, illegal, or harmful activity.
• Customer support and service improvement: we use your data to provide you with support and to improve our Services.